

Digital Marketing Manager
- Candidate should have between 3-7 years of experience in end to end management of performance marketing across Paid Social channels.
- Expertise in Social Media Marketing and advertising across major social platforms (Facebook, Instagram, YouTube).
- Strong analytical abilities, highly organized, detail-oriented.
- Working knowledge of tools like Google Analytics, Facebook Ads Manager, SEO, YT Analytics, Facebook creator studio, Google Ads manager, etc .
- Experience in managing multiple ongoing campaigns with measurable ROI.
- Excellent communication and interpersonal skills with ability to work with multiple teams and stakeholders.
- Proven experience of handling multiple lead generation campaigns.
- Lead multiple digital marketing initiatives across channels, within given timelines and successfully execute on time and on budget.
- Planning, executing & monitoring PPC campaign on major search engines & SM.
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).
- Optimize campaigns on day to day basis across digital and social media to strive for maximum throughput and to intact slated Metrics/KPIs.
- Ensure budget is spent across performance channels efficiently.
- Identify, ideate, execute and report on growth marketing strategies.
- Google and YouTube marketing, ideation & execution.
- Optimizing Ads, Revenue, Marketing on Facebook and Instagram.
- Plan, execute and Manage digital campaigns, from ideation to media planning, creative communication and in-depth analysis of performance to drive optimization.
- In-depth understanding of Google/Facebook platforms – customer audience capability, various types of campaigns and objectives, ability to select and optimize campaigns as per business objectives.
- Conceptualizing & managing consumer research & strategic surveys – developing cost effective means of driving continuous feedback loops through digital / social tools.
- Relationship management with key stakeholders – editorial, sales, legal, finance, audit etc.
- Identify trends and insights and optimize spend and performance based on the insights.
- Conduct keyword research, A/B testing, and analyze campaign performance.
- SEO/SEM campaign ideation, planning and execution along with monitoring web traffic metrics.
New Emerging World Of Journalism Limited Navbharat Estates, Zakaria Bunder Road, Sewri West, Mumbai, Maharashtra 400015